Dina Reyes

A Journey of Determination and Success

Dina Reyes is a remarkable individual whose life over the past two decades has been defined by her unwavering commitment to financial security, her family, and an impressive career in direct sales. Her inspiring journey has taken her through various fields, including insurance, finance, mortgage brokering, and finally, direct sales with Saladmaster.

In May of 2015, Dina made a pivotal decision to join Saladmaster in Winnipeg, Manitoba. Just five months after becoming a Consultant, her dedication and enthusiasm saw her swiftly rise to the role of Distributor in October 2015.

Undeterred by challenges, Dina embarked on a journey to explore new horizons and broaden her market. In November 2015, she relocated to Vancouver, British Columbia. Here, she worked diligently to develop and nurture a dedicated team, and within two years, she achieved another remarkable promotion as a Direct Dealer, specializing in Vancouver Island thus giving birth to JCM Kitchen Treasures Ltd.

Dina's growth trajectory didn't stop there. In September 2019, she established her own office in Vancouver, and this endeavor marked a significant milestone in her career. Dina now proudly holds the esteemed position of Senior Dealer, a testament to her relentless dedication and tenacity.

Her journey has been motivated by a deep-rooted desire to secure the financial future of her family, particularly her oldest son, Michael, who is on the Autistic spectrum. Dina, with the unwavering support of her husband, Lito, and sons, Jason and Christian, made the courageous move from Winnipeg to Vancouver. This decision meant entrusting her family to look after each other while she pursued her dreams of building her business from the ground up.

Dina's journey is a shining example of sheer determination and unwavering focus. Today, her entire family resides with her in Richmond, BC, and they are all actively engaged in the family enterprise, a testament to the power of unity and shared purpose.

Throughout her career, Dina has always led from the heart, a mantra she extends to all who cross her path, whether as an owner, a consultant, or a colleague in the business. It is her way of expressing gratitude for the path that opened up to the realization of her dreams. Dina Reyes is an embodiment of resilience, determination, and the profound impact one person's journey can have on their family and community.